Set in a near-future Delhi of 2025, the city is divided into two zones: the gleaming, AI-monitored "Smart City" and the chaotic, lawless "Old Zones." Mr. Majnu (played by a charismatic lead like Ayushmann Khurrana or Rajkummar Rao) is a "Love Mercenary"—a man who solves impossible relationship problems for a price, using a mix of old-school romance and high-tech gadgets.

The word has appeared in several real entertainment properties: